(RTTNews) – Facebook is launching a new flu vaccine information campaign to support the vaccination efforts of the public health experts. The aim is to provide reliable information about the safety and efficacy of the seasonal flu vaccine, and prohibiting ads with misinformation that could harm public health efforts.
Public health officials in the U.S. recommend that most people get a flu shot every year. They also think it is especially important to get a flu shot this year to minimize the risk of concurrent flu and COVID-19. This is hoped to minimize the number of flu hospitalizations this year.
While providing general information about the flu vaccine, the social media giant will also guide people on how to get the shot, including the nearest location to get the vaccine in the U.S. using the Preventive Health Tool, which was launched a year ago.
Oct 13 (Reuters) – Facebook Inc FB.O will start banning ads that explicitly discourage people from getting vaccinated, theworld’s largest social media company said on Tuesday, as it also announced a new flu vaccine information campaign.
Ads advocating for or against legislation or government policies around vaccines, including a COVID-19 vaccine, will still be allowed, the company said in a blog post. It will begin to enforce the new global policy in the next few days.
Facebook, with 2.7 billion monthly active users, has been under pressure from lawmakers and public health groups to crack down on anti-vaccine content and misinformation on its platform. The company said that although a COVID-19 vaccine would not be available for some time, the pandemic had highlighted the importance of preventative health behaviors.
Facebook’s previous rules prohibited ads containing vaccine misinformation or hoaxes identified by leading health
And on the video platform TikTok, four grainy videos alleging that Biden was wearing a wire to “cheat” during the debate racked up more than half a million combined views on Wednesday, according to research by the left-leaning media watchdog group Media Matters. One of the videos shows a still of Biden with his hand inside his suit, while another overlays an arrow over Biden’s tie, but neither video shows any visual evidence of Biden wearing an electronic device of any kind.
Tech companies have long struggled with misinformation and are on high-alert going into the election. Ahead of the debate, Twitter and Facebook executives reviewed hashtags, trends, and other accounts that may break the companies’ rules using a combination of software and human review. The companies are also pushing out accurate information about how to register to vote to millions of people.